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jueves, 19 de marzo de 2015

Chanel Coordinating Global Pricing


According to the United States, "Women's Wear Daily (WWD)" Data show that these three price adjustment related to the handbag, handbags currently priced at 11.12 Europe â?¬ 3,550 (about 23,538 yuan), the price will rise after the price adjustment â?¬ 4,260 (about 28,245 yuan), while its price in the Chinese market will be increased from 38,200 yuan, down to 30,000 yuan or so.

Another Boy CHANEL handbag is currently priced at 3100 euros on the European market, will rise to â?¬ 3,720 after April 8, but its price will decline in China about 32,700 yuan to 26,000 yuan. Related to the third paragraph 2.55 handbag price fluctuations are not clearly stated.

As for the cause of the global price, the official Sina official Chanel fashion statement provided clear that due to the "euro, widening the price gap between the nations," and "price coordination" aimed at reducing the spread of each market, so that customers wherever, can order a similar price to buy Chanel products.

Chanel 2.55 handbag prices rise every year for 60 years up to 20 times

ã??ã??Spring each year, the major luxury brands will enter the price of, or small is 10 percent, to more than 20%. The industry believes that the global economy downturn, luxury brands have to raise prices to maintain its brand image and ensure that the reasons for its high profit margins, on the other hand, in order to boost performance, luxury brands are also used to delineate the consumer through cross-border by loyalty and solid brand image.

ã??ã??In recent years, Chanel almost accustomed to mid-price, mid-April, the Chanel Classic Flap series medium, large price â?¬ 450; 2.25 â?¬ 450 price range for each model; Le Boy Series No. prices 300 euros, or about 15%.

A girl who loved luxury handbags accept the "Wenzhou Daily" interview, laments: "Three years ago I went to South Korea to buy classic Chanel 2.55 Reissue edition leather bag trumpet, spent more than 22,000 yuan, and now this China has sold more than 30,000, and recently I take it second-hand consignment shop, second-hand stores to more than 2000 yuan price than when I bought it and now big bags a year of a rose, a lot of classic package can be added. "

ã??ã??Some calculations: in 1955, when the release of the first Chanel 2.55 bag, priced at $ 220, and now want to buy this classic package requires at least $ 4,830, less than 60 years the price rose Chanel 2.55 20 times.

ã??ã??Chinese synchronized Chanel European prices where would you go to buy a bag?

ã??ã??RMB exchange rate against the euro since May 8, 2014 rushed the highest value 8.58, all the way down. Enter 2015, the exchange rate before the Spring Festival is still hovering around 7, continue to decline years later, in March 14 or even below 6.6, in less than a year's time, the decline has been more than 20%. This means that if at this time to purchase luxury goods in Europe, compared to last year, the basic price discount of twenty percent.

ã??ã??An account balance, took Boy CHANEL handbags, the current European price of â?¬ 3100 to May 8 last year, the exchange rate calculation, equivalent to approximately RMB 26,598 yuan, and according to today's exchange rate, or about 20,460 yuan, cheaper the 6138 yuan, the price dropped by almost 23%. And this bag is currently priced in the Chinese market for 32,700 yuan, nearly 10,002 more expensive thousand dollars difference, imagine purchasing so popular in Europe, is really justified.

ã??ã??But after April 8, the huge price difference will cease to exist, at least on these three classic package shall be so. Chinese market almost simultaneously the price of the European market, the difference in less than 2000 yuan. So to that time, you will choose where to buy bags of it? Fashion from Sina Weibo launched by voting, in addition to "drifting ~" sisters, everybody more choice in the nearest country to buy, purchasing industry plug the heart, right?

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